I help growing companies get their numbers to tell a clear story.
Senior finance and executive support, built alongside you in your own tools. I was COO and CFO of Billetto for nearly eight years, and I now use AI to do that work faster and more precisely. I also run AI upskilling programmes that change how teams actually work.
I am usually called when something has changed: a restructuring, new investors, a raise, a compliance issue, or a spreadsheet that has stopped keeping up. That is the moment an organisation needs numbers it can act on, before hiring a full finance team is the right answer.
What are you trying to decide?
-
A cash view you can steer by.
I build the forecast with you. Your team runs it.
-
A close that finishes on time.
AI-assisted steps and clear controls. Fewer days, fewer surprises.
-
A board pack people actually read.
Short, honest, and built in the tools you already use.
-
A sparring partner for the big call.
Numbers, options and a clear recommendation, before the board meets.
-
Start with the question.
Tell me what is on your desk, and I will help you find the decision inside it.
I work above the ledger.
Pick a layer.
Where I work
- Forecasting
- Reporting
- Close acceleration
- Executive and strategy work
How I work
I work next to you until you no longer need me.
-
I work in your tools, with your team, typically one to two days a week for several months.
-
You learn each build by making it with me, so it stays yours.
-
Finance and AI move quickly. I keep you up to date on what is worth adopting and what is not.
-
My aim on every build is that you can run it without me.
Track record.
-
- Where
- Billetto, October 2018 to August 2026
- What I did
- I joined in October 2018 as COO and CFO, responsible for operations, finance, strategy and the board. During my time the company grew from about 10 to more than 50 people across several countries.
-
- Where
- Billetto, October 2018 to August 2026
- What I did
- I was COO and CFO, and part of the leadership team, when Billetto's debt was written off and a management-led group with new investors bought out the company in 2023.
-
- Where
- Billetto, October 2018 to August 2026
- What I did
- I built a daily revenue forecast, so management saw updated numbers every day and could decide inside the month.
A recent case: a daily cash worry that turned out to be a pricing problem. Read the case
About Martin
I am Martin Sørensen. I was COO and CFO of Billetto, a European ticketing platform, and I now use AI to do finance and executive work faster and more precisely, alongside the people who own the result.
More about meBook a meeting and tell me where the numbers stop helping.
Or write to martin@alfenconsulting.dk